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TEREA Sticks by IQOSTEREA’s by IQOS is the latest product offering from IQOS. Designed to be used with IQOS Iluma Devices only. Terea sticks provide a satisfying and less harmful smoking experience.

What sets Terea sticks apart from their predecessor HEETS is their enhanced design using “Smart Core Induction” and improved flavour. Terea are meticulously crafted to deliver a more refined taste, offering a wider range of flavours to suit individual preferences.

With Terea, smokers can enjoy a consistent and enjoyable experience while significantly reducing their exposure to harmful chemicals. Embracing innovation and quality, this new product from IQOS sets a new standard in heated tobacco products.


Rich Tobacco | Malt


Tobacco | Menthol | Berry


Tobacco | Wood | Tea


Tobacco | Vanilla | Nuts


Tobacco | Wood | Nuts


Tobacco | Menthol


Tobacco | Vanilla | Mint


Tobacco | Mint


Tobacco | Spices

Why should I upgrade to TEREA from HEETS?

Upgrading to IQOS Terea from your HEETS makes sense for several reasons:

Firstly, Terea provides an enhanced flavour experience with a wider range of options to suit your preferences.

Secondly, Terea has a new improved heating technology, "Smart Core Induction" resulting in a more consistent and satisfying tobacco taste.

Additionally, Terea sticks have a longer duration, allowing for more smoking sessions before needing to replace them. Up to 14 long satisfying pulls with the Iluma Device now notifying you when your up to your last few drags.

Common Questions & Answers About IQOS TEREA

Q: Are IQOS Terea sticks safer than traditional cigarettes?

A: IQOS Terea sticks are designed to produce fewer harmful chemicals compared to traditional cigarettes. However, they are not risk-free and contain nicotine, an addictive substance.

Q: How long does an IQOS Terea stick last?

A: On average, an IQOS Terea stick lasts for about 6 minutes or 14 puffs, depending on the user's smoking behaviour. There are 9 flavours to enjoy, including Russet, Sienna & Mauve Wave

Q: Can I use IQOS Terea sticks in public places where smoking is prohibited?

A: The acceptability of using IQOS Terea sticks in public places depends on local regulations. It is important to adhere to the specific smoking policies of the respective location and country laws.

Q: Are IQOS Terea sticks available worldwide?

A: IQOS Terea sticks are gradually being introduced in various markets. Availability may vary depending on the country and local regulatory approvals.

Q: Can I reuse an IQOS Terea stick?

A: No, IQOS Terea sticks are designed for single-use only and cannot be refilled or reused. It is recommended to use a new stick for each session to ensure optimal flavour and performance.

TEREA Flavour Guide Infographic

Enjoy This Short Video From IQOS Introducing TEREA

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